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Posts in Category Social Media Events

Top 10 Social Media Conferences of Summer 2017

We’re here to round up this summer’s best and hottest social media conferences from Boston to San Diego. The speakers range from celebrities to tech industry leaders that know a thing or two about social media. They’re guaranteed to educate you on the latest trends in social and provide an opportunity for you to learn from their successes and failures. Join together with like-minded people who share your love of a good caption. Get ready to plan for a conference… continue reading

From the Mannequin Challenge to the Election: 2016 Was Weird for Social Media

If 2016 could be summed up in one word it would probably have to be weird. Did social media hit its peak or rather hit an all time low this year? Either way, it certainly showed us that 2016 was by far the weirdest year ever on social media. With instances like mourning the loss of a gorilla, reliving our Pokemon-filled childhood, and the nightmare that was the election, these were the weird trends on social media that made it the… continue reading

Best Social Media Campaigns: Black Friday Edition

With the excitement of Black Friday now over, we here at Social Media Beast love to look back fondly on some of the best social media campaigns during our nation’s most infamous shopping weekend. REI: #OptOutside                       REI’s campaign is brilliant. The company closed down on Thanksgiving and Black Friday to give employees a chance to enjoy the holidays, but their social media campaign urged people to go outside instead… continue reading

And That’s the Ball Game: Capturing the Cubs World Series Parade

A Look Inside the Cubs World Series Parade ‘I just think it’s very important to celebrate.’ – Joe Maddon And celebrate they did on November 4, 2016 when the city, the Cubs, and a casual 5 million fans came together for a World Series Parade. Though no disco balls were involved, we think our client, Chicago Trolley & Double Decker, provided Maddon, his team, and their families the ride of a lifetime. Where do we fit into this, you ask?… continue reading

8 Best Social Tributes to the Chicago Cubs

After 108 years, Cubs fans are finally celebrating that ‘World Series Champions’ title, a well-deserved celebration considering the grueling 7-game series. But the Cubs roster wasn’t the only thing at work during this post-season, there were plenty of Chicago businesses and institutions that capitalized off of the excitement. For our clients, we saw this as a great opportunity to get easy engagement and higher organic reach based off of timely game posts. In some cases, we saw 50-60% higher reach… continue reading

Reaching New Heights: The Benefits Behind Live Social for Events

The 2016 Concierge Preferred Trade Show was a huge success and if you need evidence of that, look no further than social media. Exhibitors enjoyed taking to Twitter and Instagram to post updates of the event, which is not only fun, but hugely beneficial to their own social media followings. You can take advantage of social media during live events in order to spark the interest of your audience as well as to gain new followers and customers. Live tweeting is… continue reading

Social Media Week Chicago: 5 Key Takeaways

Everyone knows the holidays are nearing, but you might not know that the biggest holiday for our office happened this week! Social Media Week is wrapping up in Chicago and the beasts were out in full force gathering all the tips and tricks to bring back to you. We went to panels, classes, and yes, maybe even a happy hour or two – and here are a handful of takeaways that struck a chord: Measure the size of an idea by… continue reading

Beastly Success: Inside Navy Pier’s #Ferrwell Campaign

As a social media marketer, the ultimate goal is to create a story your audiences find impactful – enough that they are willing to share it. With tons of stimulating content bombarding you on social, this is easier said than done, but when it happens, it’s something to celebrate. And celebrate we did during the #Ferrwell weekend at Navy Pier. A Little Background Navy Pier’s Ferris wheel has been a beloved icon for just over 20 years. It’s been featured… continue reading

The Social Events That Can Most Help Your Business, 2015-16

There are so many incredible conferences that pair intelligent social media marketers with their peers in an environment that encourages sharing and learning. It would be impossible to attend each and every conference that focuses on social media marketing, but here’s a small selection of the options with the best overall value. Social Brand Forum September 25 – 26, 2015 Iowa City, IA $245 – 575, depending on ticket type With social media superstar speakers like Mark W. Schaefer (writer… continue reading

One Goal: Timely Social Successes with the Blackhawks

The last few weeks have seen the city of Chicago abuzz with anxiety, hope and jubilation over a hockey team that exudes all kinds of character. Unless under a rock is where you call home, most are well aware that the Chicago Blackhawks have secured their third Stanley Cup in six seasons after a nail biting series against the Tampa Bay Lightning. And when an event of this magnitude takes a city by storm, there’s no rest for a team… continue reading

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